Apple iMac All-in-One Computer - Apple M4 - 16 GB - 256 GB SSD - 61 cm (24") 4.5K - Desktop - Purple

Apple iMac All-in-One Computer - Apple M4 - 16 GB - 256 GB SSD - 61 cm (24") 4.5K - Desktop - Purple

Apple Intelligence. | A breath of fresh AI.

Apple Intelligence is the personal intelligence system that helps you write, express yourself and get things done effortlessly. With groundbreaking privacy protections, it gives you peace of mind that no one else can access your data - not even Apple.

Great powers come with great privacy.

Apple Intelligence is designed to protect your privacy at every step. It's integrated into the core of your Mac through on-device processing. So it's aware of your personal information without collecting your personal information.

And with groundbreaking Private Cloud Compute, Apple Intelligence can draw on larger server-based models, running on Apple silicon, to handle more complex requests for you while protecting your privacy.

Performance. If looks could thrill.

iMac takes a leap in performance and AI capability with the M4 chip. A faster CPU makes everything you do even snappier. An advanced GPU with hardware-accelerated ray tracing delivers unbelievably realistic graphics. The enhanced Media Engine lets you edit multiple streams of 4K video smoothly. Up to 32GB of faster unified memory enables frictionless gameplay and seamless multitasking across apps. And our powerful Neural Engine makes on-device Apple Intelligence soar.

• All-in-One Computer offers maximum efficiency and convenience


• M4 processor offers maximum productivity in a timely efficient manner


• The 61 cm (24") 4480 x 2520 display permits you to work your PC with simplicity


• 256 GB SSD keeps your running programs active while your computer resumes from suspension in seconds


• With 16 GB of memory, users can run many programs without losing execution


• Increases efficiency with the quicker transfer and sharing of information


• Desktop form factor allows hassle-free and easy usage with increased efficiency


• Bluetooth has easy automation and is easily upgradeable


• Gigabit Ethernet port for ultra-fast network speeds

All-in-One Computer offers maximum efficiency and convenience

M4 processor offers maximum productivity in a timely efficient manner

The 61 cm (24") 4480 x 2520 display permits you to work your PC with simplicity

256 GB SSD keeps your running programs active while your computer resumes from suspension in seconds

With 16 GB of memory, users can run many programs without losing execution

Increases efficiency with the quicker transfer and sharing of information

Desktop form factor allows hassle-free and easy usage with increased efficiency

Free UK Shipping for all orders over £500